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Triband81 (Offline)
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Default 10-03-2006, 04:56

E-Plus-Mutter KPN pr?ft Billigmarken in ?sterreich und Schweiz

07.03.2006, 09:44


Der niederl?ndische Ex-Monopolist KPN, Konzernmutter des drittgr??ten, deutschen Mobilfunknetzbetreibers E-Plus, denkt ?ber einen Start von Mobilfunk-Billigmarken in ?sterreich und der Schweiz nach. "Das erfolgreiche Gesch?ftsmodell von E-Plus eignet sich vielleicht zur Einf?hrung in anderen deutschsprachigen L?ndern", sagte KPN-Vorstandschef Ad Scheepbouwer dem niederl?ndischen Magazin Effekt. E-Plus hatte im letzten Sommer mit einer Vielzahl an Tochterunternehmen und eigenen Marken f?r einen bislang beispiellosen Preiskampf und ordentlich Bewegung im deutschen Mobilfunkmarkt gesorgt. So brachte das Unternehmen aus D?sseldorf etwa den Prepaid-Discounter simyo, das Flatrate-Angebot Base und eine Prepaidkarte f?r in Deutschland lebende T?rken namens Ay Yildiz an den Start.

KPN ist bislang noch nicht in den Alpenl?ndern auf dem Markt. Die Financial Times Deutschland (FTD) zitiert aber Spekulationen, wonach der niederl?ndische Konzern tele.ring in ?sterreich kaufen k?nnte, sofern die geplante ?bernahme durch T-Mobile platzen w?rde.

E-Plus hat kein konkretes Gewinnziel

Zum Gesch?ft der deutschen Tochter sagte Scheepbouwer, dass E-Plus trotz 10,7 Millionen Kunden noch Verluste schreibt. Diese k?men vor allem durch Abschreibungen auf Lizenzen zu Stande. Es gebe bislang aber kein konkretes Ziel, bis wann E-Plus einen Gewinn erzielen muss.

Translation:

The former Dutch telecommunications monopoly and parent company of E-Plus Germany, KPN, is considering entering the Austrian and the Swiss markets with prepaid MVNOs. "The successful E-Plus business model may also be worth implementing in other German-speaking countries", KPN CEO Ad Scheepbouwer told the Dutch magazine "Effekt". E-Plus added numerous subsidiaries to its brand range last summer which led to an as of yet unsurpassed string of price drops heating up the competition throughout the German wireless market. They did this by introducing the prepaid MVNO simyo, the monthly BASE Flatrate offer and the special prepaid Ay Yildiz offer for Turkish customers living in Germany which have focused much of the attention on E-Plus.

KPN has yet to enter the Austrian and Swiss wireless markets. The Financial Times Deutschland has quoted rumors that KPN may make an offer for tele.ring in Austria should the proposed acquisition by T-Mobile fall through. When asked about E-Plus' financial status, Scheepbouwer stated that the German subsidiary is still in the red despite having 10.7 million customers making it the 3rd largest provider in Germany. The financial shortfall is being caused by high expenses that resulted out of the UMTS license acquisitions 6 years ago and general writeoffs on E-Plus' licenses. There is no definitive date that has been set for E-Plus to make a profit.

Source:
http://www.teltarif.de/arch/2006/kw10/s20760.html
   
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