ok but where in
MAXROAM - Low Cost International Roaming for Mobiles and Cell Phones do they say that they now give a +44 (0) 7436 number?
have you order a sim from ryanair or from maxroam directly?
i think that ryuanair still sell their old simcards (without the new uk rates & vodafone numbering).
the new simcards are only accessible, i think, only from
Maxroam - Low Cost International Roaming for Mobiles and Cell Phones